all about blogging

0 comments | samedi 31 mars 2007

The Monetization Method of Make Money Blogging

by: Ryen Kim

There could be many reasons why a blogger think of blogging for money. Maybe for the purpose of compensating hosting and domain registrar cost, passive income, or blogging as a full time job. When it comes to the topic, "make money blogging", it doesn't matter what is your purpose. Just apply the methods or programs that make money with your blog.

As Elise Bauer clearly categorized the methods in his "How to Make Money with Your Blog", the ways to make money blogging are:

placing Google Adsense

placing affiliate program links

placing advertisements

placing Paypal Tip Jar for donation

To make a long story short, the ways of making money with blogging can be understood with two streams.

pay-per-click scheme

pay-per-performance scheme

Pay-per-click means that you earn commission whenever your reader click a link you provided. Google Adsense is the best example of this scheme.

Pay-per-performance means that you'll not earn any commissions just by click. You can get commission only when your reader purchase something from the web site that you provided by means of a link. Most of affiliate programs, for example amazon associate program (by the way affiliate program and associate program are the same term), are in this scheme.

While pay-per-click scheme seems easier to perform than pay-per-performance, the latter has sound reason you may have to consider:that is, the amount of commission is much higher than that of the former.Most of case joining an affiliate program is free, so no risk and no catch is involved. But certainly you have to put more effort than you do with Google Adsense. You can regard 'more effort' as a cost of 'free' and 'more commission'.

The bottom line is always to consider running Google Adsense on your blog and if you are looking more income, consider joining some affiliate programs and placing affiliate link on your blog. If you want know more about affiliate program (how it works, how to optimize, etc), you may want to pay a visit Affiliate Business Web Site. Though that web site is not aimed to bloggers, you can find lots of information about how to implement affiliate program.

When you choose an affiliate program, the most important thing you have to keep in mind is that that affiliate program must be related to your blog topic. For example, when you're talking about "car", an affiliate program about "how to make an e-book" does not make sense and won't generate any click through.

As a final word, it can not be overemphasized the importance of your blog content and traffic. Why I suddenly raise these two subject while I'm talking about how to make money blogging? Because...

it is or must be the content that finally lead your readers click the links

the more traffic, the more chance you get clicks.

To sum up, always provide quality blog with your reader, then add Google Adsense on your blog, join a few affiliate programs and provide those affiliate link on your blog. And the key of choosing an affiliate program is the relevancy to your blog topic.

posted by myway

at 10:05 Permalink

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Top 10 Tips for Blogging

by: S. Housley

Tips for creating a blog.
There are no hard and fast rules on how to blog. Having said that, bloggers will likely increase their exposure by following some simple blog guidelines.

1.) Stay on topic.
Opinions are generally accepted but the content of the items in the blog should all relate to a general theme. Unless you have an uncanny knack for wit, humor or cynicism, the majority of your readers will be interested in the content that relates to a specific defined theme or loosely defined area of interest. Most readers won't care that you eat Cheerios for breakfast. They may, however, be interested in the fact that vinegar takes out stains and that toilet paper rolls make great wreaths. Define a topic and stick to it. This will ensure that you create a loyal following of interested readers.

2.) Stay informative.
If you are attempting to create the impression that you are knowledgeable about a specific industry or sector, be sure that you stay current on news. If you are endorsing a product or voicing an opinion, be sure to check your facts; your reputation is at stake. If you are offering an opinion, be sure to qualify your post, making it clear that the content is intended as an editorial.

3.) Old news is not news.
While blogging every day can be a drain, it is important that the information presented is current and accurate, writing an article or blurb about something that happened 6 months ago, will not be of interest to many. Telling your audience that Martha Stewart was convicted and will be going to prison, after her sentence is completed will make people question the value of your columns.

4.) Adhere to a schedule.
Create a schedule and stick to it. Realizing that blogging requires time and effort, don't create unrealistic expectations and be unable to deliver. An occasional lapse or holiday is generally understood but readers returning to find stale, out-dated content are going to find another blog with similar content. New blogs and RSS feeds are popping up on a daily basis. If you have worked hard to develop an audience and a community you don't want to lose them due to lack of communication.

5.) Clarity and simplicity.
Keep your posts and blog entries clear and easy to understand. Remember, the web is global and expressions, idioms and acronyms don't always translate. Sometimes a little explanation goes a long way.

6.) Keyword-rich.
If the goal of your blog is to increase your visibility, include related keywords in the title of the blog. Use the title as a headline to attract interest. Each item post should have a title that will attract attention but still be relevant to the post. The title should be no longer than 10-12 words.

7.) Quantity matters.
In order to attract the attention of search engines, you will need to develop content and substance. A headline or simple sentence is not going to generate the interest of readers or help with search engine ranking. Be sure to archive old blog posts to develop a large portal of similarly-themed content.

8.) Frequency.
If your blog content is updated frequently, search engines will tend to spider the pages at regular intervals.

9.) Spell checking and proof-reading.
It only takes a few extra moments and can save you from having to make embarrassing explanations. Remember that whatever you publish on the Internet can be found and archived. Think carefully about what you post before doing so.

10.) RSS.
RSS will increase your blog's reach. It is important that you include your blog's content in an RSS feed to increase readership and distribution.

Most weblog audiences are small, but with time and regular updates audiences grow. Bloggers may never have more than a few hundred readers, but the people who return to regularly are generally interested in what you have to say.

posted by myway

at 10:04 Permalink

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Use Blogs to increase traffic to your web site

by: Brandon Hong

How Can You Use Blogs to Increase Traffic?

I conducted my 1st customer appreciation webcast on April 12th 2005 to answer my subscribers' most pressing question on Blogs and Rss.

Here's one of the questions I have:

How can you use blogs to incease traffic?

Blogs can increase traffic through the following:

1. If your blog has valuable content, this will attract readers to your blog who will visit again

Most people who perform searches using search engines are actually looking for information, for solutions. The more helpful and relevant content you have, the easier it is for you to attract visitors and also to turn them into loyal readers and subscribers.

2. With a Blog, you can submit to the many Blog directories that exist online.

By submitting to the many blog directories in the proper category, you can expand your reach to targeted subscribers or readers who wants to read your posting on your area of specialisation.

3. Blogs promote relationship building and trust with your readers, as it allows you to interact with them. Your readers can refer a friend and imagine the traffic power that can be generated if each one of your reader make a referral.

For example, if you have 500 readers and each one makes a referral, that will be an additional 500 new subscribers, giving you a total of 1,000 subscribers/readers.

4. By attracting search engine 'bot's to visit the site more often

All search engines have a program known as a 'search engine bot' which basically 'spiders' or searches web sites and bring back the results they have to the search engines.

And 'search engine bots' love content, especially pages with related keywords.

The more frequent you update your pages, the more frequent that search engines

A Blog is actually a content management system. If that sounds too technical, a Blog is a push-button publishing system.

There is no uploading of pages to web host accounts, unlike web pages

For example, with Blogger, you just set up a free account, write what you want, and press "publish".
Your Blog posting will be instantly published and is automatically hosted for you. The hosting is also free by the way.

5. Blogs can be easily turned into an RSS Feed, for syndication.

With RSS Feeds, your Blog contents can be published by other websites that pulls RSS Feeds based on targeted keywords or content automatically.

By turning your Blog into an RSS Feed, you can also submit to the many RSS directories out there, again expanding your reach you otherwise will not have with a normal web site

6. You can add "podcasts" or "videocasts" to your Blog, and reach out to even more people, Audio learners especially "Ipodders", people who own Apple Ipod and likes to download audio from the Internet and listen; as well as Visual learners.

posted by myway

at 10:03 Permalink

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Use Blogs and RSS Feeds to get your New Sites and Pages Indexed fast

by: Craig Desorcy

Use Blogs and RSS Feeds to get your New Sites and Pages Indexed Fast!

They say it’s a dog eat dog world out there. Everyone is fighting for their right to lead the pack. Cyberspace has its own virtual rendition of this cliché...search engine optimization. Marketers around the globe are struggling to get their products at the top of search engine listings. They go to great lengths to produce material with high keyword density in an attempt to entice robotic spiders to visit their sites.

Robert was in over his head. He’d posted projects on freelance websites hoping to hire writers to supply him with keyword dense content. This was his fourth attempt. Good writers were worth their weight in gold. The only problem was that he didn’t have much of the gold stuff to throw around. He’d taken a chance, and accepted the bid of someone he knew wasn’t top-quality, but hey, they fit his budget.

Two weeks later he was still editing and rewriting...and grumbling and growling. Where did these people learn to write anyway? The ring of the telephone interrupted his fuming. It was his long time friend Dave...excited and ready to talk. Dave had discovered the backdoor into search engines...

Imagine yourself an old-time bank robber appearing at the bank’s back door only to find it wide open and a welcome sign attached. Wow! How much easier can it get? ...no risks, and nothing to keep you from making a quick getaway with lots of cash. RSS feeds and blogs are exactly that...an open door to search engines like Yahoo! They costs you nothing and present a no-risk invitation for quick results!

Did I mention quick results? We’re talking really quick results! Compare the time and effort Robert invested into getting his site recognized by search engines to what RSS feed and blog users are spending...minutes, yes minutes! Bloggers spend a short time creating a few paragraphs of content that is quickly broadcast around the world with RSS feeds, and get better results than other SEO methods. People everywhere are saying, “WOW! MY site was indexed within hours after I employed RSS feeds!”

How much time have you wasted in your attempt to increase web traffic to your site? That’s what I thought...too much. I won’t bother to ask how much money you’ve wasted - we’ll try to keep things on a more positive note. You really don’t need to employ an SEO company, or - like Robert - attempt to do it yourself. You can have your site indexed and sending traffic your way today!

Hang on just a second...before you get started, there are a few secrets to making your blogs and RSS feeds more effective. SHHHH...if you can slip keywords from the news headlines into your daily blog...nod, nod...your blog will be sure make more appearances around the world. Now, go make it happen!

posted by myway

at 10:02 Permalink

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Top 10 ways to get people online to read your Business Blog

by: Evelyn Lim

There are many advantages of running a blog, on top of your business website. A blog is an online diary, whereby you can easily posts clips about yourself, your thoughts and your personal life. If you publish a business blog, you posts good content, articles, breaking news or just about anything to build awareness of what you are selling.

Publishing a business blog gives your subscriber or prospect a chance to get to know you better. Through your blog, you can explain how your life has changed due to the product or service that you are selling. A blog can also be highly interactive if you also allow comments and for all to see. For sure, blogging provides a good avenue to establish some level of trust and security for an online prospect who has never met you.

Here are top 10 ways to get people to read your business blog:

1. Have a general theme and state this theme at the top or in a prominent location in your blog. Creating a general theme helps attract a group of targeted readers. However, do strike a balance. You don’t also want too narrow a theme. Otherwise, you may find yourself having difficulty finding new things to talk about in your blog every few days.

2. Be current in what you post. Don’t report about events that happen one year ago. You can refer to the particular event if relevant and/or via a link. For these past events, assume that people already know about them.

3. Keep a regular schedule. When readers return to your blog, they want to read about something new. Be sure to manage your readers’ expectations.

4. Post frequently. Search engine spiders love sites that are constantly updated with fresh content. At the very least, posting once every few days is a good idea.

5. Keep your posts short and clear. Don’t post long essays. Blog readers are known to like to zip in and out of online diaries. Keep your long essays to articles that you can publish on a separate webpage or in your newsletter.

6. Make your tittle keyword-rich. This helps in getting your posts better ranked by search engine spiders via the keywords that you use.

7. Post interesting content. No one is going to be interested in what you ate for breakfast. Not unless you are maintaining a food blog and you want to post your breakfast recipe!
Making your content interesting will ensure that your readers continue to read your blog loyally.

8. Have a unique perspective. Readers are interested to know what you think. If you are offering your opinion, be sure that you are able to qualify them.

9. Take note of your language and grammer. Even if you are posting an opinion. It is always safer to write in proper English if you are hoping to monetize from your blog.

10. Don’t forget to have a RSS feed. RSS means “Rich Site Syndication”. To increase readership and distribution, this is one thing that you must not omit in doing.

posted by myway

at 10:00 Permalink

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Webhosting for blogging - free or paid service

by: Stanley Spencer

Blogging is an abbreviation of "web-logging". The simplest definition of a blog is that it is an online log that is organized in reverse chronological order. It comprises of comments, declarations, links, or anything else of interest to the blog writer.

There are two basic requirements of starting your own blog. You need a software to run a blog and a place on the Internet to host your blog.

Taking into consideration the above mentioned two factors, there can be four categories of blogs:

1. Free Software + Free Webhosting 2. Free Software + Paid Webhosting 3. Paid Software including Price of Webhosting 4. Paid Software + Paid Webhosting

We have given descriptions of all these four options alongwith their pros and cons.

We have also given recommendations regarding the suitability of these options.

1. Free Software + Free Webhosting

This is a completely free way of blogging. Here you pay neither for the software nor for the virtual hosting.

But there are some drawbacks of this system. It offers very few features as compared to the paid services. You cannot post pictures online or design your preferred look for your site.

The companies that provide free software and free domain hosting frequently place a banner immediately above your site. This detracts the visitors from the look of your site. You also have no discretion over the content of the advertisements.

The key advantage of this system is that it is absolutely free. This option is extremely useful for a newcomer since he/she can try this method to find if they are really interested in blogging.

This option is recommended for those people who would not like to pay anything or for the newcomers.

2. Free Software + Paid Webhosting

This option provides you free software but you will have to pay for the domain hosting.

There is a cost factor involved in this option. Minimum cost of domain hosting would be $5 per month but a realistic budget would be slightly higher, around $7-8. The annual registration fee for domain name would be about $10-30.

This system will let you do certain things that you were unable to do with the free one. Here, you can modify the look of your site and you can also post pictures. But free softwares have fewer features than paid ones.

This option is highly recommended because by just paying the cost of virtual hosting and domain registration, you can avail great features and flexibility.

3. Paid Software including Price of Webhosting

This is a subscription-based option. There are ongoing costs involved in this option.

You have to pay at least $6 per month for basic services and for advanced features the fee would be around $15 per month.

The cumulative cost for a year would reach up to $200. That makes this option a very expensive one.

Apart from customizing the look of your site and posting photographs online, you will be able to use a software that provides more features than a free one.

This option is recommended for people who do not want to be troubled with virtual hosting and software installation issues. This is the easiest possible solution. It offers great features but at a reasonably high price.

4. Paid Software + Paid Webhosting

This option provides you paid software and paid domain hosting.

The cost of the domain hosting ranges from $5 to $10 per month while the cost of the software would be at least $45 (one-time cost).

This option gives you great amount of flexibility. You can select your own domain name and have a feature-rich blogging software.

This option is highly recommended for businesses since the cost is not a major consideration.

posted by myway

at 09:59 Permalink

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Search Engine Optimization For Blogs

by: Priya Shah

Blogging software is really a simple Content Management System (CMS) that easily adds new pages and integrates them into your site's navigational structure and linkage.

Blogs and blog posts are naturally search engine friendly because they are text-rich, link-rich, frequently-updated webpages that use stylesheets or CSS, and have very little extraneous HTML.

Optimizing a blog is very similar to optimizing a website, and optimizing a blog post similar to optimizing a web page. But depending on the blogging service or software you use, the results may look somewhat different.

If you follow some simple rules for search engine optimization, your blog can rank much higher than static website pages in the search engine results pages.

Here are the most important rules to follow to get your posts listed for keywords of your choice.

1. Use your primary keyword in your blog domain

Whether you purchase a separate domain (recommended) for your blog, or host it on a blogging service or a subdomain of your own site, try to ensure that your URL contains the primary keyword you want to optimize for.

For example, if you want your blog to get found for the keyword "rss" get a domain with the keyword "rss", or use the keyword in a subdomain as in http://ebizwhiz-publishing.com/rssnews/

Getting a domain name with your own name might make for good branding, especially if yours is a personal blog.

But if you're doing it for business and want the targeted traffic to flow your way, keywords in the domain or subdomain are a move in the right direction.

2. Use your primary key phrase in your blog header tags and the title of your posts

If your primary key phrase is "business blogging" make sure that the word business, or blogging, or both, appear in your blog headers (the H1 or H2 tags) as well as the title of each of your posts.

Most blogging software will take the keywords in your post title and put them into the file name of the permalink posts it creates.

For example, if you have a blog on Blogger and title your post "Search Engine Optimization For Blogs", Blogger will automatically create a page with your post and name the file "search-engine-optimization-for-blogs.html" or something similar.

With other server-side software like Wordpress and Movable Type, you may require the mod_rewrite command to save the title of your entries as a permalink.

3. Use your secondary keywords in the body of your post

If you want to get listed for secondary keywords use them infrequently in the body of your post and pepper your blog titles or links with them appropriately.

Don't overdo this or your posts will end up sounding unnatural and spammy to readers.

4. Use your keywords in the anchor text of links

Keyword in links have more importance than simple text.

Use your primary and secondary keywords in the anchor text of links when linking to other blog posts or to other pages on your main site.

Link keywords where they naturally appear in the body text, but again, don't overdo it, or you'll end up with spammy looking pages.

5. Make sure search engines can spider your blog easily

Set up your blog so that the side navigation bar is present on all pages.

Make sure your archives and previous posts are accessible from all pages of your blog so they get spidered easily.

6. Get backlinks from other blogs or websites

Links pointing to your blog or posts are essential to build pagerank and make your blog rank higher in the search engine listings.

I've seen many people recommend Blogrolling as one method of building links to your blog.

BlogRolling is a one-stop linklist manager for your blog or journal.
http://www.blogrolling.com

But all this service actually does is give you a bit of javascript code that "calls" the links.

As far as search engine rankings go, this method of linking is of little use, because spiders can't read external javascript code.

Instead I recommend that you focus your linking efforts on the methods here.

* Submitting to Blog Search Engines and Directories:

Submitting your blog and RSS feed to blog search engines and directories is essential for getting high-quality links back to your blog. Here is the best list I've found of places to submit your feed or blog.

Best Blog Directory And RSS Submission Sites
http://www.masternewmedia.org/rss/top55/

* Link Exchanges:

Many similarly-themed blogs are often willing to exchange links with other blogs and form richly interlinked networks or communities. Link exchanges with other blogs are easy to implement with most blogging software.

* Trackbacks:

You can also get links back to your blog using trackbacks. One of the disadvantages of using Blogger is that it does not automatically create trackback urls that others can use to link back to your posts.

Haloscan is a free service that will automatically add comments and trackbacks to your Blogger blog.
http://www.haloscan.com

But if trackbacks are an important component of your linking strategy, I would advise using another software or system that adds this feature automatically.

* Comments:

You can also get back links to your blog by posting legitimate comments in response to posts on other blogs.

7. Update frequently

There's no better food for search engine spiders than fresh content.

Post and update your blog frequently using all the rules outlined above and there's no reason why your blog will not get you top rankings in a short period of time.

8. Stay put

Once you create your blog, try to stick to the same domain and blog host or system for as long as you continue to publish.

You could end up losing a lot of your traffic, your readers and all your search engine listings if you decide to move.

posted by myway

at 09:56 Permalink

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